Sustainable livestock production in Europe and consumer communication: Myths, challenges and the way forward

 

16 October 2018, 12:00 – 14:00, A3E2, European Parliament, Brussels 

 

EU40 is delighted to invite you to participate in the lunch discussion on Sustainable livestock production in Europe and consumer communication: Myths, challenges and the way forward. 

The discussion is hosted by MEP Franc Bogovic (EPP Group, REGI Member, AGRI Substitute) in cooperation with EU40 on the 16th of October from 12.00 to 14.00 o’clock and will be accompanied by a light lunch.

The urgency of addressing the topic of sustainable livestock production and consumer communication has been growing for the past months, therefore we are looking forward to learn and discuss with experts in the field, including:

Franc Bogovic, MEP, European Parliament
Dermot Ryan, Member of Cabinet of Commissioner P. Hogan, European Commission
Andrea Bertaglio, Director, Carni Sostenibili
Birthe Steenberg, Secretary General, AVEC
Roxane Feller, Secretary General, Animal Health Europe
Alexander Doring, Secretary General, FEFAC
Ana Granados-Chapatte, Vice President, Animal Task Force
Pekka Pesonen, Secretary General, Copa Cogeca

The Roadmap for Sustainable EU Livestock identified communication based on facts as one of the key challenges for today’s livestock industry. The Roadmap recommended finding a common voice through which the livestock sector can communicate to consumers in a way that counterbalances many of the false myths associated with it. Therefore, this year together with our industry partner Elanco Animal Health EU40 aims to gather key stakeholders in Brussels to debate this important issue.
We are looking forward to welcoming you on this occasion!