April 21, 2015

Emerging Trends in the Evolution of mHealth

Picture 3EU40 organised a breakfast debate in collaboration with our corporate partner – Cambre Associates, on the 6th of May, from 8.30 to 10.00h, room A5G-1, at the European Parliament, titled “Emerging Trends in the Evolution of mHealth”.

This debate aimed to explore the future of mHealth services and exchange views on the potential of mobile technology to meet challenges in the health area, in particular investigating emerging trends.

Some key questions were answered during the debate: are prescription mobile applications the future? If so, how should such applications be regulated? What would be the benefits and the limitations linked to such apps? What are other innovative trends linked to mHealth that we can expect in the coming years?

“The interesting thing about the whole mobile applications sphere is that it is such a broad ecosystem of different actors who don’t talk to each other – telecoms people and clinicians, mobile devices manufacturers and patients and everybody needs to be involved in the process.”, stressed Dee O’Sullivan. MEP Philippe de Backer said that “We need to put in place at European level a framework that makes sure people trust this kind of apps”.

The debate was hosted by MEP Philippe De Backer (ALDE, BE)

The other speakers on the panel were:

Peteris Zilgalvis, Head of Unit for eHealth and Wellbeing, DG Connect, EC
Sophie Crousse, VP European Public Affairs, GSK Consumer Healthcare Europe
Max Müller, Chief Strategy Officer, DocMorris
Dee O’Sullivan, Managing Director, myhealthapps.net
John Higgins, Director General, DigitalEurope

Moderator:
Dave Keating, Journalist, European Voice

The audience was represented by MEPs and policy advisors from the EP and EC working in the health sector, as well as industry stakeholders (pharma and technology).

Please find below the pictures taken during the debate: